Category: Agency

Online study ARD/ZDF

The online study by ARD and ZDF and what we can learn from it

We have classified the most important findings of the ARD and ZDF online study for you.

reading day

#Reading Day

As a matrix agency, we are language enthusiasts, tell stories with our campaigns and we know how important language and reading skills are for democratic participation.

6 tips for creating TikTok videos

6 tips for creating TikTok videos

What Makes a Good TikTok Video? And what needs to be considered when creating a TikTok video? We give you 6 tips for creating TikTok videos.

This is how you communicate successfully with the target group of young people

Generation Z has its own language, its own sense of humor - and this is often differentiated according to different subgroups, because young people are anything but a homogeneous target group. As ...

Storytelling the common thread_

Storytelling – “The Red Thread”

Content marketing thrives on stories. This is how storytelling succeeds.

zdi_quality assurance

Quality assurance in networking

Using the example of the zdi.NRW network.